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Progress and Purpose for Good

Our purpose is not only to succeed individually, but to lift others as we rise. It’s about creating new possibilities and new norms.
Karen Houghton
March 10, 2025

March is International Women’s Month. As the CEO and co-founder of Infinite Giving, I wanted to take a moment to talk about progress—how far we’ve come, how far we have to go, and the purpose for greater good that can fuel us on this journey.

Let’s start with some perspective to look at the progress we’ve made and just how recent it all is. Consider these milestones:

  • 1963 - The Equal Pay Act was passed, yet even today, women still make about 82 cents for every dollar earned by men.
  • 1965 - All women in the U.S. finally gained the right to vote. Just 60 years ago, all women couldn’t participate in democracy. We were considered too delicate and uneducated to have opinions.
  • 1974 - The Equal Credit Opportunity Act was passed which finally allowed women to open a bank account or apply for a credit card without a male co-signer. You could have a job, but a man in your life had to handle your finances for you.
  • 1988 - Finally, women were “allowed” to apply for business loans without requiring a male relative’s signature.

As a female CEO of a financial technology company, these moments in history feel shocking. First that they ever existed, and second knowing just how recent they are. Progress has been made, but this timeline reminds us that we still have a long way to go.

In our industry, even today, the representation of women in financial technology and funding remain incredibly low:

  • Only 5.6% of fintech CEOs globally are women
  • Women make up just 1.5% of fintech founders
  • Female-founded fintech startups receive less than 1% of total fintech venture funding

These statistics highlight the urgent need for more women to step into leadership roles. If I can do it, so can you. You see, progress is not just about breaking barriers—it’s about creating new possibilities and new norms. 

Our purpose is not only to succeed individually, but to lift others as we rise.

Today, Infinite Giving is a financial technology platform that is serving hundreds of nonprofits all over the U.S. We’ve been Recognized by Fast Company for World Changing Software, and chosen as one of the Top 40 Most Innovative Companies in Georgia. We have built a growing, impactful business that allows nonprofits to benefit from thoughtful, financial stewardship in an industry where it's perhaps the most important.

Now I could have chosen to build any type of company, but let’s talk about the opportunity we have to build and run an organization that has a deeply positive impact.

The greatest innovations come from those who deeply understand a problem, then choose to challenge the status quo and solve it. Building companies that create change is not just about business, it can also be about impact. And when you are the Builder, you get to choose the who, the how, and the why and leverage it for good.
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I'd like to introduce you to a concept called Redemptive Entrepreneurship.

This is a concept from Praxis Labs. Praxis is a venture-building ecosystem that supports founders, funders, and innovators motivated by their faith.

Redemptive Entrepreneurship goes beyond just being ethical and challenges founders to create ventures that are not only profitable but also deeply good, redemptive, and transformative.

So as we consider the type of impact we can make on the world, I'd like to encourage you to not only consider ethics, but a redemptive framework that can be used for the greater good.

When we build companies with purpose, we can choose to do it with a redemptive model that uplifts communities, drives economic growth, and solves real-world problems in meaningful ways. We can choose to build in this framework. 

Progress is not just about breaking barriers—it’s about creating new possibilities and new norms.

Progress isn’t linear, and purpose isn’t always clear from the start. The key is to stay curious, embrace change, and keep pushing forward in a way that makes our world and communities a better place. Each of us holds the power to shape the future—where innovation is not just about advancement, but about ethics, purpose, and lasting impact. 

The question is: how will you rise to the challenge?

If you’re a nonprofit seeking financial sustainability for greater impact, or an individual serving on the board of a charity, let’s talk.

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